Hello/Hola, esteemed local arts agency colleagues:


In person learning and network building continues to be a vital way for professionals in the field to build knowledge, share ideas and gain inspiration. As a local arts agency, you are a center point of support for the development and success of arts and cultural organizations and the arts and culture community. We invite you to consider investing in the growth of your staff and the staff of your local organizations by supporting a scholarship through AFTA or by promoting the opportunity through your network. We are happy to provide additional information and to assist in promoting your local professional development funds as part of our larger promotional plan for scholarships.


Contact us by email (Ruby, rharper@artsusa.org) by April 30 if:

  1. You would like to pursue providing scholarship funds through the National Arts Marketing Project Conference platform; OR
  2. You would like to support scholarships through your local program and would like us to include it on our materials for scholarship/ways to save opportunities.


Below find additional information about this year’s event:



Called the “Gateway to Latin America” the area’s population is 60 percent Hispanic, made up of Cubans, Nicaraguans, Colombians, Puerto Ricans, and Venezuelans—all influencing the city’s rich cultural offerings. Considered an international hub, Miami has reached a sophistication to with hip Miami Beach at its heart boasting a classic Art Deco District and North Beach’s Miami Modern architecture.


In downtown Miami, a mélange of neighborhoods welcome visitors including the Cuban-inspired Little Havana, the art-driven Design District, architecturally rich Coral Gables, and the laid-back beachfront community of Coconut Grove. The area’s tropical climate makes it a year-round destination.


Speakers will explore topics of accessibility, digital marketing, analytics, cultural tourism, destination marketing, audience development, audience engagement, data-driven targeted marketing strategies and much more. Preconferences are still in development for this event.


Do let me know if you have any questions.




Ruby Lopez Harper

Director of Local Arts Services

Americans for the Arts

1000 Vermont Ave NW 6th Floor

Washington, DC 20005-4940

202.371.2830 x2079

202.789.2830 fax


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